The Aké Arts and Books Festival has kicked off with a bang, bringing together literature lovers, artists, and creatives from across Africa and beyond. At the heart of this vibrant celebration is Sterling Bank, which has served as a dedicated headline sponsor for eight consecutive years, playing a key role in elevating Africa’s creativity and culture to global prominence.
Opening the festival, Lola Shoneyin, the dynamic and visionary
director of Aké, captivated the audience with her reflections on the theme,
“Finding Freedom.” Shoneyin addressed pressing global issues with a sense of
urgency and candor.
“I’ve seen too many structures fail us—systems that were supposed to keep us curious and informed have crumbled, leaving people dehumanized and hopeless,” Shoneyin said. “But here, at Aké Festival, we don’t shy away from those hard truths. We embrace them, knowing our stories hold the power to heal, to inspire, and yes, to set us free.”
Her words resonated deeply with the crowd. “Freedom may feel
harder to grasp these days, but through creativity—through art, literature, and
music—we can spark hope and reimagine what’s possible,” she added, drawing a
wave of applause that set the tone for an event brimming with promise and
inspiration.
The festival buzzes with activity, offering a diverse lineup
that includes book chats, panel discussions, poetry, music, and film
screenings. Each event is thoughtfully designed to provoke reflection and
foster connection, creating a space where attendees can celebrate the richness
of Africa’s storytelling.
In a recent press briefing, Sterling Bank’s Chief Marketing
Officer, Maurice Igugu, spoke about why the bank remains deeply involved with
Aké. “Platforms like Aké are essential for fostering creativity and preserving
culture,” Igugu explained. “It’s more than just an event—it’s a celebration of
who we are and what makes us unique. It showcases the richness of African
heritage and amplifies our voices on a global stage.”
He also emphasized Sterling’s role in supporting the arts.
“When we invest in initiatives like Aké, we’re not just funding a festival;
we’re supporting a movement that nurtures creativity and encourages
intellectual and cultural growth,” Igugu said.
Sterling’s contributions have ensured that Aké remains a space
where ideas thrive, and stories travel far beyond Africa’s borders. While
Shoneyin’s leadership has shaped the festival’s soul, Sterling’s support has
provided the foundation for it to flourish.
As the festival unfolds, its vibrant energy is a testament to the power of collaboration between visionaries like Shoneyin and supporters like Sterling Bank. Together, they are showcasing Africa’s creativity and paving the way for its future.
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